Promethean ActivPanels continue ongoing streak as market leaders for interactive flat panel displays in USA and EMEA

Published: May 27th, 2021

Continued investment in the future of education drives demand and increases Promethean’s ActivPanel market share

Promethean® continues to be a global leader for interactive display technology, according to Futuresource Consulting’s Q1 2021 report on World Interactive Displays.

 As the education system worldwide began to get a handle on remote and hybrid learning models, the demand for interactive displays in classrooms remained strong. According to Futuresource Consulting’s Q1 2021 report, interactive display sales had a year-over-year increase of 74%, making it by far the largest Q1 to date. As schools around the world are settling into the new normal of hybrid learning models, interactive whiteboards and flat panel displays continue to remain one of the best tools in K-12 classrooms where teachers can build interactive lessons and bring them to life in any environment.

Excluding China, Promethean was the leading brand with a 23.3% share of the total global interactive flat panel display market over the last twelve months. In that same time period, Promethean gained market share in the USA, UKI, and Germany. Most recently, in Q1 2021, the company also continued its strong performance track record in the United States, achieving a 32.4% market share.

Promethean’s continued success in Q1 is attributed to its ActivPanel® Elements Series which includes increased personalization functionality and enhanced security, giving teachers additional flexibility and IT leaders better manageability. Continuing Promethean’s 20+ year tradition of developing purpose-built products designed by teachers for teachers, the ActivPanels’ tablet-like user interface places all of the most commonly used tools right at teachers’ fingertips. The menu is always accessible and allows teachers to move seamlessly between content and resources without disrupting the flow of the lesson. The ActivPanel includes Promethean’s lesson delivery software ActivInspire® and ClassFlow®, which keep remote, hybrid, and in-person students engaged in interactive lessons, activities, quizzes, and thousands of immersive resources from educators worldwide.

“As the world is in the early stages of regaining some normalcy, Promethean continues to be dedicated to ensuring educators, students and parents have access to an elite learning experience regardless of location or resources,” Chris Hand, Chief Revenue Officer at Promethean. “With a notable increased level in optimism across suppliers, distributors, and partners, coupled with strong demand from schools, we are proud to be a leader in this space with solutions like our ActivPanel Elements Series which allows for dynamic learning across the globe.”

About Promethean

Promethean is a true partner for educators and innovators with more than two decades of helping people learn and grow together. We believe collaborative discovery is at the heart of the learning experience. Our award-winning interactive displays and lesson delivery solutions transform learning and workspaces into creative, connected environments to foster collective success. With headquarters in Seattle, WA, and offices worldwide, Promethean is a member of the NetDragon Websoft Holdings Limited (HKSE: 0777) group of companies. Visit us at